Hailey Bieber Reveals Her Social Media Rule That Keeps Her From Going Down a ‘Dark Hole’

Hailey Bieber has endured a lot of negativity online over the years. Though she’s taken the necessary steps to eliminate the hate and criticism from her everyday life, she recently found a practical solution that ensures the negativity doesn’t affect her mental health moving forward.

Hailey Bieber
Hailey Bieber attending the 2020 Vanity Fair Oscar Party| David Crotty/Patrick McMullan via Getty Images

Hailey Bieber deactivated her Twitter account last summer

In March 2021, Bieber revealed in a video posted to her YouTube channel that she deactivated her Twitter account.

The supermodel explained to psychologist Jessica Clemons that her reason for doing so was quite simple: she was sick of the negativity.

“I think when you’re going through a situation where you just have so many people hounding you with the same thing over and over and over again, it starts to mess with your mind and then you start to question everything and you’re like, ‘Is there something that I’m not seeing that they see… Maybe they’re right?'” she said.

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“I don’t even have a Twitter anymore because there was never really a time where I would go on there and it didn’t feel like it was a very toxic environment,” Bieber continued. “The thought of even opening the app gives me such bad anxiety that I feel like I’m gonna throw up.”

Bieber explained that the online hate reached its peak after she married Justin Bieber in 2018, noting that their union “really opened me up to this new kind of level of attention.”

Since then, the model has been faced with all types of critiques, especially “body comparison and looks comparison and behavior comparison.” 

Hailey Bieber has since limited her social media use

After deactivating her Twitter account, Bieber implemented a social media rule to help her stay in a positive mindset.

While recently speaking with Harper’s Bazaar, the model revealed that she now limits her social media usage to the weekends, sharing that doing so lifts the weight of comparison off her shoulders.

“I’m only 24, and I’m still figuring out who I am as a woman,” Bieber shared. “Who I am in my career. Who I am as a wife. There’s so much going on, I had to give myself a break from looking at myself and other people, though. I had to start doing this thing where I don’t go on Instagram Monday through Friday. If something needs to be posted, I have somebody who I work with who runs it for me. I had to remove myself.”

She continued, “When it comes to social media, I’ve definitely gone through so much comparison. Comparing myself to other people, getting compared to other people, feeling like I need to have this type of body in order to feel good about myself. It can be such a dark hole that you go down, and it happens so quickly and easily. With social media, you click on one thing, and you see another, and then you’re in this weird rabbit hole, and you’re putting yourself down.”

Hailey Bieber is on a path to self-love

According to Bieber, the “reality” of social media is that “people show their best and hide the rest” and that you’re only seeing a “very small portion of what that person is allowing the world to see.”

Because of this, the model admits that she’s felt insecure about herself, despite people often complimenting her beauty.

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Now that she’s trying her best to avoid the pressures of social media, Bieber is on the path of self-love.

“It’s a continuous journey to love yourself. It doesn’t ever stop,” she shared. “I hope I’m on it even when I’m old and saggy. I hope I love myself then.”