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Could Content Creator, Dr. Mike, Save ‘the Bachelor’ Franchise?

Bachelor Nation has been in rough shape for a few years now. Canceled seasons, sinking ratings, stiff competition and controversial casting choices have taken one of ABC’s most successful franchises and turned it into a show that fans aren’t sure still belongs on the air. The network and production team don’t seem ready to give …

Bachelor Nation has been in rough shape for a few years now. Canceled seasons, sinking ratings, stiff competition and controversial casting choices have taken one of ABC’s most successful franchises and turned it into a show that fans aren’t sure still belongs on the air. The network and production team don’t seem ready to give up on it just yet, but saving the franchise may take a seriously good casting move. Recent rumors suggest the producers behind The Bachelor might be eyeing content creator Dr. Mike as the show’s possible savior.

Rumors suggest Dr. Mike is being considered for ‘The Bachelor’

Dr. Mike Varshavski, 36, a family medicine practitioner known online as “Dr. Mike,” could be the next Bachelor if the rumors turn out to be true. He has built a massive online following with videos that include reactions to medical dramas like Grey’s Anatomy, House, and The Pitt. He has 15.1 million YouTube subscribers and 6 million Instagram followers, and People named him “The Sexiest Doctor Alive” in 2015.

Page Six reported that producers have contacted him about leading season 30. A source said the show wants someone “genuinely successful” and “charming.” The show is reportedly returning to its “old-school roots,” seeking a lead who wants real love rather than clout. A source told The U.S. Sun the franchise won’t follow its tradition of picking someone already in the Bachelor world, and wants someone who isn’t just in it to become an influencer. In July, the franchise reportedly hired a new casting team to boost viewership.

Why would the casting team be eyeing Dr. Mike?

It makes sense that the casting team would look beyond past seasons this time around. The most recent season of The Bachelorette never made it to air because of Taylor Frankie Paul’s legal troubles. None of the contestants did anything wrong, but they remain unknown to fans because the season never aired. The season before that, led by Jenn Tran, was marred by controversy, leaving few obvious candidates.

With a long gap between seasons, ABC has to move quickly if it wants to keep its existing audience and build a new one. One of the surest ways to do that is with a lead who brings a built-in, largely wholesome fan base. Dr. Mike would certainly fit the bill.

While the rumors have been widely reported, neither ABC nor Dr. Mike has confirmed he’ll lead season 30. Publicly, he’s been linked to Miss Universe 2015 Pia Wurtzbach and, more recently, influencer Lina Belfiore.

Previous PR disasters make the upcoming season a must-win

The team behind Bachelor Nation faces an uphill battle. Not only is the franchise up against stiff competition from new and returning dating shows, but it’s also battling its own reputation. The controversies have been stacking up in recent years.

The franchise’s biggest crisis came in March. ABC had cast Taylor Frankie Paul of The Secret Lives of Mormon Wives as its Bachelorette, the first lead in the show’s history who had never appeared on The Bachelor. Not everyone was thrilled, with some fans pointing to Paul’s past arrest as a major red flag.

Those concerns proved warranted. ABC pulled season 22 just three days before its premiere. The decision came hours after a 2023 video surfaced showing Paul throwing chairs at her ex-boyfriend Dakota Mortensen while her daughter was in the room. That incident had led to her arrest on misdemeanor charges, including domestic violence in the presence of a minor.

A Disney spokesperson said the company was focused on supporting the family. The Hollywood Reporter estimated that shelving the season could cost the network $30 million or more. While there was some discussion about the season eventually airing, further legal trouble makes that seem far less likely.

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The franchise’s senior spinoff hasn’t fared much better. The Golden Bachelor season 2 lead Mel Owens, a 66-year-old lawyer and former NFL linebacker, sparked outrage before filming when he said on a podcast he would cut women over 60 and didn’t want contestants with artificial hips or wigs. Some fans demanded he be replaced. The season moved forward, but ratings dropped sharply. Season 1 lead Gerry Turner’s own legacy had already taken a hit after his televised wedding ended in divorce and he released a scathing book lambasting his ex-wife.

Can Dr. Mike turn it around?

If the rumors are true, ABC is betting that an accomplished, camera-ready outsider can restore the franchise’s credibility. Dr. Mike brings name recognition, a built-in audience, and a clean public image, all things the franchise has lacked lately. Whether he says yes is another matter. Given what has happened to past leads’ public images after the show, it would be understandable if he passed.